Mass Mailings and Surveys

Mass mailings come in several forms, and LTS can assist with a few different tools for each.

• Mass mail tools  
  
  • Gmail Mail Merge. In June 2023 Google announced a new mass email option using Google Sheets.  
  • LEG (Lehigh Email Generator) is Lehigh's mass messaging tool for important and official university/department/organization communications. LEG features a university-approved professional HTML template to ensure consistent branding and accessibility. Several message types are available for use depending on department needs, including message types that cannot be unsubscribed from to ensure that all essential messaging reaches our Lehigh community. - Contact the LTS Help Desk to request LEG access and training.
    • NOTE: LEG message creators have the option of using noreply@lehigh.edu in the From and/or Reply-to fields. This email does not process bounces. This means that using this as the From address will prevent the sender (From) from receiving bounces such as vacation responders, expired external emails, etc. Using this as the Reply-to address will prevent recipients from replying to the message at all (one-way communication).
  • Mergo is a Lehigh-funded add-on that allow mail merge (personalized emails) and limited mass mailing in gmail for smaller audiences. Access to them is controlled by joining the Lehigh group - https://groups.google.com/a/lehigh.edu/g/mailmerge-list?hl=en.  These tools are limited by g suite sending limits ( https://support.google.com/a/answer/166852?hl=en ).
  • Some Lehigh departments use third-party vendors (including iModules, MailChimp, and ConstantContact) for mass mailings.  
  • Google Groups - allow to communicate and collaborate with groups of people—such as project teams, departments, office locations, and special-interest groups. A group is like a mailing list: It contains the email addresses of its members, but also has its own address.
  • University Communications and Public Affairs (UCPA) publishes a daily digest of  "Upcoming Lehigh Events and Announcements," which links to their Events calendar service.  This daily message outlines events happening around campus over the next couple of weeks and is sorted into categories such as Announcements, Academics, Arts, Athletics, Student Life, etc.  You can subscribe to the daily list here.
  • UCPA now has a cloud service called FirstUp, which they've branded as "the perch" which they are using to send out mass mailings.
  • HawkWatch is Lehigh's emergency notification system and may be used to send life safety announcements, including closures for weather events.

• Surveys
  • Qualtrics (Important! Use go.lehigh.edu/survey to access Lehigh's Qualtrics) is a professional/research tool for creating secure web-based surveys. 
    • General information about Qualtrics at Lehigh
    • How to require authentication for a Qualtrics Survey
  • Google Forms (available through Google Drive) are another option for surveys.